Thursday, May 31, 2007

HP Argues The Results of Kodak's Ink Test

TechTalk blogger, Dean Takahashi, presents in his article an argument between HP and Kodak. The cause of the argument was the results of Quality Logic’s test proving that Kodak inks save customers 50% on everything they print. I wrote about this test not so long ago.

He lists a number of HP statements challenging the conditions and results of the test, as well as Kodak’s responses to those statements. I’ll quote one of them:

HP goes:

"QualityLogic’s test did not include all available HP supplies. For example, HP’s Photosmart C4180 offers a larger black supply (HP 95) than what was included in the test, which would have resulted in lower black cost-per-page for HP. What’s more, HP offers many different value pack options that further reduce HP’s cost-of-printing."
For that Kodak replies:
"Kodak chose to test the cartridges that ship with each printer because these are the cartridges that consumers are most likely to purchase. Therefore, the testing was based on individually purchased cartridges. It is also the most practical way to provide an apples-to-apples comparison.

Like HP, Kodak offers a discounted combo cartridge pack, delivering an even lower cost-of-ink and lower cost-per-page to consumers. While this would have provided even better cost-per-page results for Kodak, it would not have supported apples-to-apples comparative testing."
Seems like Kodak does have a weapon to conquer the ink cartridges market, however HP won’t to give up its market share easily.

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